Northeastern municipal group commits to new marketing strategy for the area
Municipal leaders from northeastern Ontario met this week in Timmins to discuss a collective strategy for marketing the region.
Members of the North Eastern Ontario Municipal Association (NEOMA) said the strategy would focus on their area and give it its own unique brand.
“Often when we think about northern Ontario, Timmins and the rest of northeastern Ontario aren’t necessarily the places that people are thinking of when they think of northern Ontario," said Timmins Mayor Michelle Boileau.
“To me it’s really exciting that we get to determine what the image will be for our region and to really promote ourselves and spread that out. It’s all just really exciting.”
Mayors, councillors and administrators from towns located along the Highway 11 corridor were in attendance, along with elders and some university students. All were asked how they would like to see the area promoted.
“Now with opportunities coming through with the industry and moving a lot of people here and the need to find houses for people who are young (and) youth in southern Ontario who are just resolved to the fact that they’ll never own a home, that’s going to drive a lot of people here," said Peter Politis, mayor of Cochrane and president of NEOMA.
o Download our app to get local alerts on your device
o Get the latest local updates right to your inbox
“We as an association are starting to recognize (that) we’ve got to step up our game on the promotion side of it and start helping the industry attract those workers.”
Everyone agreed to create a plan and proposals, which will be discussed at the next meeting in September.
CTVNews.ca Top Stories
B.C. seeks ban on public drug use, dialing back decriminalization
The B.C. NDP has asked the federal government to recriminalize public drug use, marking a major shift in the province's approach to addressing the deadly overdose crisis.
Orca calf that was trapped in B.C. lagoon for weeks swims free
An orca whale calf that has been stranded in a B.C. lagoon for weeks after her pregnant mother died swam out on her own early Friday morning.
Trump's lawyers try to discredit testimony of prosecution's first witness in hush money trial
Donald Trump's defence team attacked the credibility Friday of the prosecution's first witness in his hush money case, seeking to discredit testimony detailing a scheme between Trump and a tabloid to bury negative stories to protect the Republican's 2016 presidential campaign.
Sophie Gregoire Trudeau on navigating post-political life, co-parenting and freedom
Sophie Gregoire Trudeau says there is 'still so much love' between her and Prime Minister Justin Trudeau, as they navigate their post-separation relationship co-parenting their three children.
Air traveller complaints to Canadian Transportation Agency hit new high
The Canadian Transportation Agency has hit a record high of more than 71,000 complaints in a backlog. The quasi-judicial regulator and tribunal tasked with settling disputes between customers and the airlines says the backlog is growing because the number of incoming complaints keeps increasing.
More than 115 cases of eye damage reported in Ontario after solar eclipse
More than 115 people who viewed the solar eclipse in Ontario earlier this month experienced eye damage after the event, according to eye doctors in the province.
'I was scared': Ontario man's car repossessed after missing two repair loan payments
An Ontario man who took out a loan to pay for auto repairs said his car was repossessed after he missed two payments.
76ers All-Star centre Joel Embiid says he has Bell's palsy
Philadelphia 76ers All-Star centre Joel Embiid has been diagnosed with Bell’s palsy, a form of facial paralysis he says has affected him since before the play-in tournament.
U.S. flight attendant indicted in attempt to record teen girl in airplane bathroom
An American Airlines flight attendant was indicted Thursday after authorities said he tried to secretly record video of a 14-year-old girl using an airplane bathroom last September.