Northeastern municipal group commits to new marketing strategy for the area
Municipal leaders from northeastern Ontario met this week in Timmins to discuss a collective strategy for marketing the region.
Members of the North Eastern Ontario Municipal Association (NEOMA) said the strategy would focus on their area and give it its own unique brand.
“Often when we think about northern Ontario, Timmins and the rest of northeastern Ontario aren’t necessarily the places that people are thinking of when they think of northern Ontario," said Timmins Mayor Michelle Boileau.
“To me it’s really exciting that we get to determine what the image will be for our region and to really promote ourselves and spread that out. It’s all just really exciting.”
Mayors, councillors and administrators from towns located along the Highway 11 corridor were in attendance, along with elders and some university students. All were asked how they would like to see the area promoted.
“Now with opportunities coming through with the industry and moving a lot of people here and the need to find houses for people who are young (and) youth in southern Ontario who are just resolved to the fact that they’ll never own a home, that’s going to drive a lot of people here," said Peter Politis, mayor of Cochrane and president of NEOMA.
o Download our app to get local alerts on your device
o Get the latest local updates right to your inbox
“We as an association are starting to recognize (that) we’ve got to step up our game on the promotion side of it and start helping the industry attract those workers.”
Everyone agreed to create a plan and proposals, which will be discussed at the next meeting in September.
CTVNews.ca Top Stories
Quebec nurse had to clean up after husband's death in Montreal hospital
On a night she should have been mourning, a nurse from Quebec's Laurentians region says she was forced to clean up her husband after he died at a hospital in Montreal.
Northern Ont. lawyer who abandoned clients in child protection cases disbarred
A North Bay, Ont., lawyer who abandoned 15 clients – many of them child protection cases – has lost his licence to practise law.
Bank of Canada officials split on when to start cutting interest rates
Members of the Bank of Canada's governing council were split on how long the central bank should wait before it starts cutting interest rates when they met earlier this month.
Maple Leafs fall to Bruins in Game 3, trail series 2-1
Brad Marchand scored twice, including the winner in the third period, and added an assist as the Boston Bruins downed the Toronto Maple Leafs 4-2 to take a 2-1 lead in their first-round playoff series Wednesday
Cuban government apologizes to Montreal-area family after delivering wrong body
Cuba's foreign affairs minister has apologized to a Montreal-area family after they were sent the wrong body following the death of a loved one.
'It was instant karma': Viral video captures failed theft attempt in Nanaimo, B.C.
Mounties in Nanaimo, B.C., say two late-night revellers are lucky their allegedly drunken antics weren't reported to police after security cameras captured the men trying to steal a heavy sign from a downtown business.
What is changing about Canada's capital gains tax and how does it impact me?
The federal government's proposed change to capital gains taxation is expected to increase taxes on investments and mainly affect wealthy Canadians and businesses. Here's what you need to know about the move.
New Indigenous loan guarantee program a 'really big deal,' Freeland says at Toronto conference
Canada's Deputy Prime Minister Chrystia Freeland was among the 1,700 delegates attending the two-day First Nations Major Projects Coalition (FNMPC) conference that concluded Tuesday in Toronto.
'Life was not fair to him': Daughter of N.B. man exonerated of murder remembers him as a kind soul
The daughter of a New Brunswick man recently exonerated from murder, is remembering her father as somebody who, despite a wrongful conviction, never became bitter or angry.