Northeastern municipal group commits to new marketing strategy for the area
Municipal leaders from northeastern Ontario met this week in Timmins to discuss a collective strategy for marketing the region.
Members of the North Eastern Ontario Municipal Association (NEOMA) said the strategy would focus on their area and give it its own unique brand.
“Often when we think about northern Ontario, Timmins and the rest of northeastern Ontario aren’t necessarily the places that people are thinking of when they think of northern Ontario," said Timmins Mayor Michelle Boileau.
“To me it’s really exciting that we get to determine what the image will be for our region and to really promote ourselves and spread that out. It’s all just really exciting.”
Mayors, councillors and administrators from towns located along the Highway 11 corridor were in attendance, along with elders and some university students. All were asked how they would like to see the area promoted.
“Now with opportunities coming through with the industry and moving a lot of people here and the need to find houses for people who are young (and) youth in southern Ontario who are just resolved to the fact that they’ll never own a home, that’s going to drive a lot of people here," said Peter Politis, mayor of Cochrane and president of NEOMA.
o Download our app to get local alerts on your device
o Get the latest local updates right to your inbox
“We as an association are starting to recognize (that) we’ve got to step up our game on the promotion side of it and start helping the industry attract those workers.”
Everyone agreed to create a plan and proposals, which will be discussed at the next meeting in September.
CTVNews.ca Top Stories
Flights divert around western Iran as one report claims explosions heard near Isfahan
Commercial flights began diverting their routes early Friday morning over western Iran without explanation as one semiofficial news agency in the Islamic Republic claimed there had been 'explosions' heard over the city of Isfahan.
American millionaire Jonathan Lehrer denied bail after being charged with killing Canadian couple
American millionaire Jonathan Lehrer, one of two men charged in the killings of a Canadian couple in Dominica, has been denied bail.
Nearly half of China's major cities are sinking, researchers say
Nearly half of China's major cities are suffering 'moderate to severe' levels of subsidence, putting millions at risk of flooding especially as sea levels rise.
Prince Harry formally confirms he is now a U.S. resident
Prince Harry, the son of King Charles III and fifth in line to the British throne, has formally confirmed he is now a U.S. resident.
Judge says 'no evidence fully supports' murder case against Umar Zameer as jury starts deliberations
The judge presiding over the trial of a man accused of fatally running over a Toronto police officer is telling jurors the possible verdicts they may reach based on the evidence in the case.
Health Canada to change sperm donor screening rules for men who have sex with men
Health Canada will change its longstanding policy restricting gay and bisexual men from donating to sperm banks in Canada, CTV News has learned. The federal health agency has adopted a revised directive removing the ban on gay, bisexual and other men who have sex with men, effective May 8.
Colin Jost names one celebrity who is great at hosting 'Saturday Night Live'
Colin Jost, who co-anchors Saturday Night Live's 'Weekend Update,' revealed who he thinks is one of the best hosts on the show.
Sports columnist apologizes for 'oafish' comments directed at Caitlin Clark. The controversy isn't over
A male columnist has apologized for a cringeworthy moment during former University of Iowa superstar and college basketball's highest scorer Caitlin Clark's first news conference as an Indiana Fever player.
'Shopaholic' author Sophie Kinsella reveals brain cancer diagnosis
Sophie Kinsella, the best-selling author behind the 'Shopaholic' book series, has revealed that she is receiving treatment for brain cancer.